Artober 2022
CIMB Bank
The Brief
Step into the vibrant world of CIMB Artober, where art, culture, and fashion converge in a spectacular celebration. This immersive affair promises to captivate with its fusion of contemporary art, rich heritage, and cutting-edge fashion, offering an experience designed to inspire, empower, and educate both collectors and the public alike. The mission? To distill the very essence of this extraordinary event into visuals that speak directly to our target audience, igniting a connection that transcends mere observation.
The Idea
Harnessing the raw creativity of the artists themselves, we curated a mesmerizing montage of artistic proportions to serve as our pièce de résistance: the main key visual of CIMB Artober. This captivating collage not only offers a glimpse into the diverse range of art featured at the event but also affords us the freedom and flexibility to showcase these dynamic art forms upfront and center stage.
The Result
A 12 day event which garnered:
RM1.76mil in PR Value
Public attendance of over 2,000 people over 12 days
504,000 total YouTube views
1,900 organic followers gained of #CIMBArtober
Take a Bite
Ready to take a bite out of success?
Let’s collaborate and turn your brand into a versatile sensation!
12-3, Jalan PJU 8/3A, Perdana Business Centre,
Damansara Perdana, 47820 Petaling Jaya, Selangor D.E.
